Lean Methodologies

An Introduction to Product Discovery by Teresa Torres

Product Discovery by Marty Cagan

A Refresh of the Lean Startup Methodology by Geoff Wilson

Running a Design Sprint

The Design Sprint by Google Ventures

Discovery Sprints by Marty Cagan

Running a Google Design Sprint from start to end by Nadav Rikover

5 Design Sprint Mistakes to avoid as a Product Manager by Tim Herbig

When NOT to Design Sprint by C. Todd Lombardo

Defining a test

Why You Aren’t Learning As Much As You Could From Your Experiments by Teresa Torres

The 5 Components of a Good Hypothesis by Teresa Torres

The 14 Most Common Hypothesis Testing Mistakes Product Teams Make (And How to Avoid Them) by Teresa Torres

Always Be Defining Success by Jackie Bavaro

How to choose the right UX metrics for your product by Kerry Rodden

Minimum Viable Product

Making sense of MVP (Minimum Viable Product) – and why I prefer Earliest Testable/Usable/Lovable by Henrik Kniberg

Run Experiments Before You Write Code by Teresa Torres

How to Build a Minimum Loveable Product by Laurence McCahill

15 Ways To Test Your Minimum Viable Product by Christopher Bank

How to put the minimum in MVP – A minimalist metaphor for product management by Jeff Whitlock

A Minimum Viable Product Is Not a Product, It’s a Process by Yevgieniy (Jim) Brikman

Practical Design: MVP Spec by Dominikia Blackappl

Why Do Products Fail? – Incomplete Solutions by Tyner Blain

Spotify – The Unproject Culture (+ Failure Story ”How to Burn €1 Billion”) by Henrik Kniberg

The Ultimate Guide to Minimum Viable Products by Vladimir Blagojevic

Your MVP is About Discovery – Not Product by Kevin De Walt

Minimum Desirable Product by Andrew Chen

The Tyranny of the Minimum Viable Product by Jon H. Pittman

The Fake-Button Test by Jackie Bavaro

Minimun Viable Product and Minimum Marketable Product by Roman Pichler

Tools for Running Lean Methodologies

Product Design Sprint Playbook
Slidedeck by Google Ventures designed to help a sprint master lead their team through a 5 day sprint to create a new product or feature of a product.


MVP Spec Tool
Quiz to calibrate your thinking before defining your MVP.



Google AdWords
Buy ads to measure interest in your idea.



Get your product funded before it’s built to evaluate product-market fit.


Create simple landing pages.



Interface Sketch
Free, downloadable templates for paper prototyping.



Great for creating mock-ups easy and fast.


Intuitive prototyping tool that brings your prototypes to life with clickable flows.


Prototyping tool that is slightly more advanced than Marvel.



Create a fully functional web prototype even if you can’t code.



The Best Books about Lean Methodologies

Discover To Deliver: Agile Product Planning and Analysis by Ellen Gottesdiener and Mary Gorman 
Discover to Deliver: Agile Product Planning and Analysis is a practical guide for rapidly discovering product needs in your lean/agile project. Ellen Gottesdiener and Mary Gorman, leading agile practitioners and consultants, share key concepts, practices, examples, a case study, tips, and powerful planning and analysis tools. Whatever type of software product or system you build, this book explains essential practices you can use in your daily work as you collaborate to rapidly discover product needs and deliver valued results.

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp
Written by three partners at Google Ventures, this book presents a unique five-day process for solving tough problems, proven at more than a hundred companies. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X.  This is a practical guide to answering critical business questions, for teams of any size – from small startups to Fortune 100s. It’s for anyone with a big opportunity, problem, or idea who needs to get answers today.

Design Sprint: A Practical Guidebook for Building Great Digital Products by Richard Banfield, C. Todd Lombardo and Trace Wax
With more than 500 new apps entering the market every day, what does it take to build a successful digital product? You can greatly reduce your risk of failure with design sprints, a process that enables your team to prototype and test a digital product idea within a week. This practical guide shows you exactly what a design sprint involves and how you can incorporate the process into your organization.

The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries
The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs – and product managers – a way to test their vision continuously, to adapt and adjust before it’s too late.

The Lean Product Playbook by Dan Olsen
If you liked the book above, this is the missing manual on how to apply Lean Startup methodologies to build products that customers love. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. It walks you through how to determine your target customers, identify underserved customer needs, create a winning product strategy, decide on, design and test your MVP prototype and to iterate rapidly to achieve product-market fit.

Running Lean by Ash Maruya
In this inspiring book, Ash Maurya takes you through an exacting strategy for achieving a “product/market fit” for your fledgling venture, based on his own experience in building a wide array of products from high-tech to no-tech. Throughout, he builds on the ideas and concepts of several innovative methodologies, including the Lean Startup, Customer Development, and bootstrapping.